Spectrum Residential

Category: Direct Mail / Print
Role: Art Director

Developed a wide range of acquisition materials for Spectrum’s residential Internet, TV, and Mobile services — including letters, postcards, door hangers, and folding inserts. Each piece adhered to evolving campaign guidelines while highlighting package offers and pricing in clear, high-impact layouts.

Outcome: Produced consistent, offer-driven creative across numerous touchpoints that supported regional marketing efforts and reinforced Spectrum’s unified brand presence.