Spectrum
Category : ART DIRECTION, PRINT
Category: Direct Mail / Print
Role: Art Director
Developed a wide range of acquisition materials for Spectrum’s residential Internet, TV, and Mobile services — including letters, postcards, door hangers, and folding inserts. Each piece adhered to evolving campaign guidelines while highlighting package offers and pricing in clear, high-impact layouts.
Outcome: Produced consistent, offer-driven creative across numerous touchpoints that supported regional marketing efforts and reinforced Spectrum’s unified brand presence.
